Raising the marketing bar

Paula Sartini, CEO and founder of BrandQuantum, believes that delivering consistent brand experiences at every customer interaction is key to ensuring companies live up to the expectations of those customers. In the highly competitive business landscape where […]

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Beyond the 12-days of Christmas: leveraging digital platforms for the greater good

“Effective causal communications using the digital ecosystem can be powerful instruments for systemic change and brand longevity, not just in times of giving like the Festive Season,” says Deseré Orrill, Managing Director of HoneyKome and […]

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The Mine of the Future

Gys Kappers (CEO of Wyzetalk) analyses the challenges facing companies in the mining sector when it comes to disruption, innovation and management of workers in the brave new mining world. The mining industry is in […]

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Vaping and the Tobacco Act

Gregory Conley (President of the American Vaping Association) shares his thoughts about the new amendments to South Africa’s Tobacco Act. Earlier this month, Health Minister Aaron Motsoaledi announced a wide-ranging plan for South Africa to update […]

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Steinhoff’s reputation in tatters

Even though Christo Wiese has taken the helm as the interim CEO and is trying to stabilise the ship through the storm, Steinhoff faces the threat of becoming the biggest bankruptcy in South African corporate […]

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And the Woman of the Year is…?

The announcement of Time’s Person of the Year is always big news around the world as it offers a reflection on the year that was… and plenty of healthy debate and discussion. This year Time […]

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Miss Reinvention

Firehorse Media’s Mercédes Westbrook knows firsthand about running with change.   As a managing editor in the custom publishing industry for over 20 years we were aware that disruptions that were coming, first by the […]

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