How to fuel creativity in any organisation

Louise Mowbray of Mowbray by Design shares her insights around how to spark creativity and innovation in any organisation.

“In most major organisations the best ideas come from within the organisation… however, the environment in the organisation doesn’t allow them to unfold,” says Mowbray.

Mowbray talks about the challenges of fuelling creativity in small or large organisations and the problems especially faced by larger organisations whose structures don’t accommodate innovation and creativity.

She also highlights one of the great challenges organisations face when their most talented staff don’t have the scope to put their ideas for the organisation into practice and leave to start up an innovative company… only for the company to have to “buy back” those ideas from their former staff member.

Mowbray by Design