u|Chief enjoyed the opportunity to chat with legendary digital marketer Rob Stokes (Chairman of the Red & Yellow School) on a wide-ranging set of topics. First up was The Art of Negotiation.

• “The answer shouldn’t be ‘yes’ or ‘no’… it should be ‘why’?” – Rob Stokes.
• “By asking questions you might uncover that the work can be broken up into three different deadlines.” – Rob Stokes. 

Listen to Rob talking on a wide range of other topics on the following pages: